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Custom AI agentsWe build and run an agent for one jobPricingAboutBlogTen AI tools a small marketing agency can use in 2026 for client reporting, content, paid ads, SEO and social, with prices read on each vendor page, who each fits, and one honest limit for each.
Checked October 26, 2026. Prices were read on each vendor's own pricing page. Some prices (Madgicx's main plan) are not on a public page; we say so. Prices change: re-check before you buy. Dooza Crew is our product and our top pick for the back office of a small agency; we say why, and where the others fit better.
Our top pick for the back office of a small marketing agency is Dooza Crew: AI employees that draft client update emails, chase approvals and answer the phone, $49 a month for the whole organization, and they ask before sending anything. For client reporting, look at AgencyAnalytics. For paid search, Optmyzr. For content, Jasper. For SEO, Semrush or Surfer. For social, Metricool or Hootsuite. For Meta ads, Madgicx. For call notes, Fathom has a free plan.
This guide is about delivery work for clients: reporting, content, ads, SEO and social. If you want the wider agency stack, including outreach and LinkedIn growth, read our broader best AI tools for agencies.
Nearly all of them. A Forrester report released with the 4As on June 24, 2026 put it this way: "Nine in 10 agencies use generative AI, and half use agentic AI for marketing execution."
The same release adds a warning worth reading before you buy anything: "Yet rapid adoption, combined with an industrywide focus on productivity and cost efficiency, is undermining marketing effectiveness, creativity, and long-term brand growth." Read that as a reason to use AI for the repeatable work (reports, first drafts, checks) and keep strategy and judgment with your people. Forrester sells research, so treat it as one well-sourced data point.
| Tool | What the AI does | Price (vendor page, Oct 26) | Free option |
|---|---|---|---|
| Dooza Crew (ours, top pick) | AI employees for client emails, approvals chasing, forms and phone calls | $49/mo per organization, unlimited users and agents, AI usage included | 7 days free (card required) |
| AgencyAnalytics | Automated white-label client reports with AgencyAI insights | $20 USD per client, per month, billed annually | 14-day trial, no credit card |
| Optmyzr | Paid search optimization with an AI assistant | Starting at $209 a month | 14-day free trial |
| Jasper | On-brand content with agents | Pro $59/month billed yearly or $69/month billed monthly | 7-day free trial |
| Semrush | SEO plus AI search visibility tracking | SEO $117.33/mo; Starter $165.17/mo (billed annually) | $0 plan; 7-day trial |
| Surfer | SEO content optimization and AI visibility tracking | Discovery 49 USD per month, billed yearly | Start for Free |
| Metricool | Social scheduling and analytics for many brands, AI assistant | Starter from $20/month | Free plan, 1 brand |
| Hootsuite | Social scheduling with AI post and image generation | Paid plans start at $99 | 14-day trial, no credit card |
| Madgicx | AI for Meta ads: creative, optimization, analytics | Main plan price not public | 7 days free |
| Fathom | AI notes and action items from video calls | Team $15 or $19 per user per month | Free forever plan |
The tools below each do one job well. The time small agencies lose is in between: the status email nobody wrote, the client who still has not approved the draft, the intake form, the call that went to voicemail. Crew gives your agency AI employees, each with its own computer and browser and its own job. They work around the clock, work with your team in one chat, and pass work to each other. Before one sends an email or clicks Send, Submit or Pay, it asks you to Approve, Edit or Reject.
Example jobs you could give it: you could give one agent the job of drafting the weekly update email to each client from the numbers in a dashboard you log in to; another the job of chasing clients who have not approved a draft; another the job of answering the phone for new leads and taking a message; another the job of filling a fillable PDF, Word or Excel form you upload, such as a client onboarding sheet.
Try Dooza Crew free for 7 days.
AgencyAnalytics is built for agencies that report on many clients. The pricing page lists "Automated client reporting", a "White-labeled client portal", "AgencyAI insights & analysis" and "85+ marketing integrations".
Optmyzr is a PPC toolkit with reporting and automation, and its plan list includes "AI Assistant - Optmyzr Sidekick" and "Meta & LinkedIn ad tools included".
Jasper describes itself this way: "Jasper is the generative platform built for marketing success, empowering marketers to create on-brand written and visual content with AI." The Pro plan lists "Agents for core marketing workflows".
Semrush covers keyword research, site audits and tracking, and now AI search too. Its Starter plan is "For small teams and agencies growing across organic search and AI", with features such as "Track performance in AI search".
Surfer helps write and optimize pages for search and AI answers. Its Discovery plan lists "Surfy (AI SEO Assistant) & Humanizer".
Metricool manages several client brands from one account and lists an "AI social media assistant".
Hootsuite's Standard plan lists "Generate posts and images with AI" and "Respond to messages from one inbox".
Madgicx calls itself "the first Ecom Ad Cloud", with AI ad generation, optimization and analytics for Meta ads. It also has one-click report dashboards you can share with a client.
Fathom records video calls. The free plan gives "Unlimited recordings, instant call summaries, integrations with LLMs & more." Team adds "AI generated action items".
Our top pick for the back-office work of a small agency is Dooza Crew (our product): AI employees that handle the jobs between the tools, such as drafting client update emails, chasing approvals and answering the phone, for $49 a month for the whole organization after a 7-day free trial. It asks you to Approve, Edit or Reject before it sends anything. For specific jobs: AgencyAnalytics for client reporting, Optmyzr for paid search, Jasper for content, Semrush or Surfer for SEO, and Metricool or Hootsuite for social.
Most. A Forrester report released with the 4As on June 24, 2026 said: "Nine in 10 agencies use generative AI, and half use agentic AI for marketing execution." The same release warned that rapid adoption and a focus on cost efficiency is undermining marketing effectiveness and creativity.
AgencyAnalytics is built for it: $20 USD per client, per month billed annually, with a free 14-day trial and no credit card required. The page lists automated client reporting, a white-labeled client portal, AgencyAI insights and 85+ marketing integrations. Madgicx also has one-click reports, for Meta ads only. Dooza Crew does not replace a reporting platform; it could draft the cover email for you to approve.
Metricool has a free plan for 1 brand and 20 posts a month, Fathom has a free forever plan for call notes, and Semrush has a $0 plan. Free trials: AgencyAnalytics 14 days with no credit card, Hootsuite 14 days with no credit card, Optmyzr 14 days, Jasper 7 days, Madgicx 7 days, Semrush 7 days, and Dooza Crew 7 days (card required).
It can suggest and automate parts of it. Tools like Optmyzr and Madgicx analyze accounts and propose or apply changes, but budgets, bids and what goes live stay with your agency and your client. Dooza Crew is not an ad platform and no ad software is integrated with it; it asks before it sends, submits or pays.
Yes. For outreach, LinkedIn growth and agency operations, see our wider guide to the best AI tools for agencies. This post stays on the delivery side: reporting, content, ads, SEO and social.
A lead AI agent plus helper agents that browse the web, write files and ask you before they send or pay. 7-day free trial (card required), then $49/month with AI usage included and a hard spending cap.
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Got busywork? Dooza it.
Try Dooza Crew, AI agents that do your busywork: 7-day free trial (card required), then $49/month with AI usage included and a hard spending cap. Want a custom agent built for you instead? A Dooza engineer scopes it on a free 30-minute call and it starts as a refundable pilot. See pricing.
Crew: 7-day free trial · Custom agents: refundable pilot, 100% refund within 14 days
Dooza builds AI products and services for small businesses. Custom Dooza agents start with a refundable pilot: 100% refund within 14 days.
Or start now: Dooza Crew, AI employees you chat with from web or phone, watching every step live in chat: free for 7 days, then $49 a month for your whole organization (unlimited users and agents, no per-seat fee) with AI usage included and a hard spending cap. Want it done for you instead? Dooza Managed, $200/month.